Privacy Policy

Effective Date: February 17, 2026

The Well Yard (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://www.thewellyard.com (“Website”).

By using this Website, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

A. Personal Information You Provide

When you:

  • Request an appointment

  • Complete a contact form

  • Subscribe to communications

  • Submit intake information

  • Contact us directly

We may collect:

  • Name

  • Email address

  • Phone number

  • Appointment preferences

  • Any information you voluntarily provide

We do not sell, rent, or share your mobile number with third parties for marketing purposes. Your information is used only to communicate with you about appointments and services, and you may opt out of text messages at any time

Please do not submit sensitive medical information through unsecured website forms.

B. Automatically Collected Information

When you visit our Website, we may automatically collect:

  • IP address

  • Browser type

  • Device type

  • Pages visited

  • Time spent on pages

  • Referring website

This information is collected through cookies and similar technologies.

2. Use of Cookies and Tracking Technologies

We may use:

  • Cookies

  • Google Analytics

  • Marketing pixels

  • Conversion tracking tools

These technologies help us:

  • Understand website traffic

  • Improve user experience

  • Measure advertising performance

  • Optimize marketing campaigns

You may disable cookies through your browser settings. Disabling cookies may affect website functionality.

3. Appointment Scheduling & Jane Software

We use Jane as our third-party practice management and scheduling provider.

When you book an appointment:

  • Your information is collected and stored within Jane’s secure system.

  • Jane operates independently and maintains its own privacy and security policies.

We encourage you to review Jane’s privacy practices directly at:
https://jane.app/legal/privacy-policy

4. SMS/Text Messaging

If you provide your mobile phone number, you consent to receive SMS messages from The Well Yard regarding:

  • Appointment reminders

  • Scheduling confirmations

  • Practice-related notifications

Message frequency may vary. Standard messaging and data rates may apply.

You may opt out at any time by replying STOP to any message.

Consent to receive SMS messages is not required as a condition of receiving services.

5. How We Use Your Information

We may use collected information to:

  • Schedule and manage appointments

  • Communicate with you

  • Improve our Website

  • Analyze website performance

  • Comply with legal obligations

  • Prevent fraud or misuse

We do not sell your personal information.

6. HIPAA & Health Information

Protected Health Information (PHI) is collected and maintained within our secure practice management system (Jane), not through general website browsing.

While we take reasonable steps to safeguard information submitted through this Website, online transmissions are not 100% secure.

If you are an active patient, your health information is protected under applicable healthcare privacy laws.

For more information, please request our Notice of Privacy Practices.

7. Information Sharing

We may share information with:

  • Service providers (such as Jane and website hosting providers)

  • Analytics and advertising platforms

  • Legal authorities when required by law

We require third-party providers to maintain reasonable security practices.

We do not sell or rent personal information to third parties.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information.

However, no method of transmission over the internet is completely secure.

9. Your Privacy Rights

Depending on your state of residence, you may have the right to:

  • Request access to personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of certain information

To exercise these rights, please contact us at:

[Insert Practice Email Address]
[Insert Practice Phone Number]

10. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of those sites.

11. Children’s Privacy

This Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

12. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be reflected by revising the Effective Date at the top of this page.

Your continued use of the Website constitutes acceptance of any changes.

13. Contact Information

If you have questions about this Privacy Policy, please contact:

The Well Yard
2741 Sutton Blvd Maplewood, MO 63143
allie@thewellyard.com
(314) 413-2706